ExtraMile
'2026 Brand Campaign'
ExtraMan is back. Five years in, we're calling it what it is: the ExtraMan Saga. But this time, he's not saving the world. He's saving your snack break.
Post-work slump? Endless drive-thru line? ExtraMan shows up exactly when things are about to go sideways with a heroic intervention and the right snack in hand. A Protein Bar that hits like a personal trainer you actually want. A warm, crunchy chicken sandwich arriving at the precise moment your soul needs it most. These aren't just snacks. They're power-ups.
Big energy. Bold worlds. A slightly overqualified superhero solving very relatable problems. Because sometimes the most heroic thing you can do is grab the right thing at exactly the right moment.
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Creative Director Associate Creative Director Art Director Managing Director / E.P. Executive Producer Director of Production Head of Production CG Supervisor Producer Designers 2D Animators |
Model/Texture Artists 3D Animators LookDev Lighters Hair Groom Rigging Dynamics/FX Compositors Storyboards Media Manager |
You’ve got 15 seconds. That’s it. So don’t just make an ad, make a craving. The best spots hit like the perfect sandwich: stacked, satisfying, and gone before you know it… but you’re already thinking about the next bite.
"After last year’s full redesign, we didn’t just refine the world, we expanded it. This year, everything is bigger. Not just in scale, but in life."
PROCESS
Every corner of the frame is breathing, people, cars, birds, even the occasional bunny. Because the goal isn’t to build a beautiful backdrop… it’s to build a world you believe exists the moment you look at it.
MEET OUR HEROES
MEET OUR SIDEKICKS
