Island
0:00

One small word with the power to move mountains. YES. The energy, vibrance and all-around joy welling within that word became the driving force for an industry-shaking spiritual redirect on what a campaign can be. Can technology have personality? Yes. Can typography alone take us on a journey? Yes. Can enterprise security be fun while fortifying businesses? YES. Shaping a banquet array of YES animations to catch eyes on any possible display, we took every opportunity to bring elegance and optimism into the final look.

Credits

Design & Animation
Scholar

Creative Directors
Macauley Johnson, Will Johnson

Art Directors
Irma Hasanic, Kyle Switzer

Managing Director / E.P.
Kirsten Noll

Executive Producer
Kev Jones

Head of Production
Nicole Smarsh

Producer
Paola Malo

Designers
Irma Hasanic, Jee Kim, Vin Kim, Jina Kwon, Liam Elias, Danna Macias, Sean Martin, Mike Tavarez, Kyle Switzer, Dylan Blau, Yi Mao, Javier Tommasi, Kathy Yu

2D Animators
Jee Kim, Matt Andrews, Jack Lykins, Helen Slavutsky, Stephen Villari

3D Animators
Kirt Critoph, Liam Elias, Dylan Blau, Greg Rubner, Brandon Smith

CG Supervisor
Tim Hayward

Dynamics/FX
Jason Tjahyadi

Media Manager
Adrianna McKinley

Editorial
Scholar

Senior Editor
Dominic Strazulo

Editor
Kyle Switzer

Mix & Sound Designer
Zac Fisher at Lime

Artist & Track Name
Dan Deacon “Become a Mountain”

With the power of YES, we took every opportunity to weave magic into the look, detail and awe of these animated creations.

Can a word be animated, dimensional, fluffy, fluid, inflated, chiseled, drawn, floated, flown, anchored, trimmed, launched, chewed, sewn, stickered, shadowed, extruded, tiled, printed, sealed, grown, pressed, spent, licked, lit and celebrated?

PROCESS